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About Us

Our team is located far and wide around New Zealand, all with one shared value – respect. Respect for our environment, our bees, our team and the quality of the product we produce as TASTE THAT!! for YOU, our customer.
We start in the rolling hills of the South Island with Sam, Penny, and Ricky, from Trees & Bees - salt of the earth folk with a real passion for what they do. Their experience and knowledge of the terrain, the seasons and the fauna and flora that influences their bees and the honey they collect is second to none.

Joe from Deliverance collects the honey from our beekeepers and arranges its journey north to the Bay of Plenty, where Maggie, Brett and Bruce welcome it into their factory at NZ Bees.

Taane steps in there and works with their team to blend the flavours, spices and natural extracts and supervise the process through its many quality stages. Between Taane and the NZ Bees team there is over a 100 years’ experience in the New Zealand honey industry.

Brian takes charge of the finished product and ensures it moves quickly and efficiently to our distribution centre, ready to be picked and packed for delivery to YOU.

Jon works with our regional reps to ensure we continue to understand the flavour trends of our market. Together….. we are the TASTE THAT!! team.

Meet our Team

Taane Hale

Taane has over 13 years of experience holding various roles within the Honey industry and is extremely passionate about it…from the Bees to honey derived products. Truth be known, she would probably set up little beds with blankets for the Bees in the Winter if she had her way. She has a wealth of knowledge and understanding in honey processing and is highly respected by others within the industry. Taane manages the technical aspects, quality, processing, and packaging. She sticks to a strict protocol when it comes to meeting industry standards as a way of delivering to customer expectations. Taane loves the sweet flavours of Cinnamon, Cardamon and Apricot on her favourite pastry items, but has a real love of Vanilla on bacon.

Jon Brough

Jon’s contribution to the TASTE THAT!! team, comes from his years spent as a Chef and a Manager in the food & beverage industry.

He firmly believes that the home cook can be just as successful as the restaurant chef in presenting the simplest of food products in a unique and great tasting way to family and friends.

He helped create the TASTE THAT!! honey range to do exactly that – to inspire and encourage YOU to try any idea that comes into your head…..simply squirt one of our flavoured glazes and toppings across a salad, a steak, a favourite desert or into your coffee.…..already you are becoming a “Food Artiste”…..go on….TASTE THAT!!

Brian Riddiford

Brian’s background is in People Management and Manufacturing, he has a sound understanding of processes and procedures and a good eye for detail. His focus is on customer expectation and delivering an experience. The things Brian likes about Taste That!! flavours, apart from the fantastic taste, is the multitude of food items you can apply them to….and you can’t do that with sauce. Brian likes to trial the different flavourings on meat dishes, mainly cooking them on a charcoal BBQ, but can’t go past some cinnamon or cardamom on pikelets with whipped cream.

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